Venom Movie

Movie Trailers: Timing is Everything

By now you have probably seen the Venom movie trailer. However, some critics think it dropped too soon. Deadpool creator Rob Liefeld believes Sony should have waited longer before releasing the first teaser for this highly anticipated film. Here at Berning Marketing and Productions, we know all about creating beautiful and enticing trailers. We also know the right time to release them so the hype lives up to the expectation.

Why Fans Think the Venom Movie Trailer Missed the Mark

Plenty of fans agree with Rob Liefeld and have been posting their disappointment across social media. When it comes to comic book movies, these fans are not to be taken lightly. Here are the most common complaints about the trailer.

It Was Too Dark and Mysterious

Many viewers were shocked that the trailer ran nearly two minutes long without actually showing the parasite that makes Venom who he is. That kind of tease works for some franchises, but not for one built on a visually iconic character.

The Venom Movie Trailer Did Not Show Venom

Fans only saw actor Tom Hardy in human form. The rumor is that the CGI for Venom was not fully ready when the teaser dropped, meaning it was released before it was truly ready to impress.

The Timing Was Rushed to Compete

With Black Panther and Avengers: Infinity War already in theaters, Venom filmmakers pushed the teaser out quickly to grab screen time and exposure. The strategy made sense on paper, but the execution left fans wanting more.

What Brands Can Learn About Timing

Timing is everything in video production and marketing. Releasing content before it is ready can do more damage than waiting. For teasers, trailers, promotions, music videos and tutorials, Berning Marketing and Productions does it all. We make sure the hype behind your brand never falls flat and keeps your audience on the edge of their seats. Contact us today to get started.

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